Jen Brown Beauty

Jen Brown Beauty, a prominent makeup brand based in Panama, launched its Preciosas Collection with an engaging campaign. As part of the launch team, I contributed by leading the Art Direction and assisting with Production Design. My role involved collaborating with the creative team to set the visual tone, organizing the photoshoot's logistics, and creating a cohesive environment that reflected the collection's theme. I also planned social media content, strategically scheduling posts to generate excitement for the launch. Furthermore, I captured behind-the-scenes shots to offer a unique perspective on the creative process, enhancing audience engagement across Jen Brown Beauty's social media platforms.